# A1A B2B - B2B Audience Targeting Platform > A1A B2B is a precision B2B audience targeting platform offering 1,871 audience segments across 56 categories. It enables advertisers to reach business professionals through programmatic advertising with granular targeting data. ## What is A1A B2B? A1A B2B provides a comprehensive taxonomy of B2B audience segments for digital advertisers. Each segment represents a targetable group of business professionals, categorized by attributes such as industry, job title, company size, technology usage, seniority, and more. Segments are priced on a CPM (cost per thousand impressions) basis and are available for immediate activation in programmatic advertising campaigns. ## Key Facts - Total Segments: 1,871 - Total Categories: 56 - Standard CPM: $1.67 - Data Provider: Skydeo / A1A Media - Use Case: Programmatic B2B advertising, audience targeting, business professional reach ## Segment Categories - **Ad Size** (4 segments): Target audiences based on advertising size preferences and formats. - **Address Type** (7 segments): Reach people based on their business address classification. - **Age Range** (11 segments): Target business professionals within specific age demographics. - **Audience** (9 segments): Pre-built audience segments for common B2B targeting needs. - **Behavioral Category** (29 segments): Target based on observed business behavioral patterns. - **Behavioral Offer Category** (16 segments): Reach people who responded to specific offer types. - **Business Square Footage** (4 segments): Target businesses by their physical office or facility size. - **Business Type** (12 segments): Segment by organizational structure and business classification. - **Certification** (1 segments): Target professionals and companies with specific certifications. - **Companies by Annual Revenue** (12 segments): Reach companies segmented by their annual revenue brackets. - **Companies by Employee Size** (9 segments): Target organizations based on their workforce size. - **Company Attributes** (128 segments): Comprehensive company-level targeting including stability, size, and industry. - **Company Ownership** (2 segments): Target business professionals based on company ownership attributes. - **Company Revenue** (7 segments): Target business professionals based on company revenue attributes. - **Company Size** (4 segments): Target business professionals based on company size attributes. - **Corporate Type** (10 segments): Target business professionals based on corporate type attributes. - **Decision Maker** (7 segments): Target business professionals based on decision maker attributes. - **Decision Makers** (5 segments): Target business professionals based on decision makers attributes. - **Dwelling Type** (8 segments): Target business professionals based on dwelling type attributes. - **Education Level** (5 segments): Target business professionals based on education level attributes. - **Employee Attributes** (213 segments): Target individual employees by role, department, and work style. - **Estimated Assets Range** (7 segments): Reach professionals based on estimated asset holdings. - **Estimated Cash Range** (7 segments): Target by estimated cash holdings and liquidity. - **Estimated Income Personal** (8 segments): Target business professionals based on estimated income personal attributes. - **Estimated Long Term Debt** (7 segments): Target business professionals based on estimated long term debt attributes. - **Estimated Short Term Debt** (7 segments): Target business professionals based on estimated short term debt attributes. - **Estimated Wealth Personal** (9 segments): Target business professionals based on estimated wealth personal attributes. - **Ethnicity** (8 segments): Target business professionals based on ethnicity attributes. - **Executives by Department/Functional Area** (36 segments): Target business professionals based on executives by department/functional area attributes. - **Executives by Title/Job Function** (18 segments): Target business professionals based on executives by title/job function attributes. - **Financial Worthiness** (5 segments): Target business professionals based on financial worthiness attributes. - **Functional Area** (11 segments): Target business professionals based on functional area attributes. - **Home Owner** (2 segments): Target business professionals based on home owner attributes. - **Home Square Footage** (4 segments): Target business professionals based on home square footage attributes. - **Home Value Range** (13 segments): Target business professionals based on home value range attributes. - **In Market** (65 segments): Target business professionals based on in market attributes. - **Industry** (326 segments): Target decision makers across a wide range of business industries. - **Install Data** (2 segments): Target business professionals based on install data attributes. - **IT Role** (182 segments): Target IT professionals by their specific functional role and seniority. - **Job Function** (40 segments): Reach professionals based on their business function or department. - **Job Title** (83 segments): Target specific job titles within organizations. - **Job Title Category** (64 segments): Broad job title groupings for wider professional targeting. - **Level** (5 segments): Target professionals by their seniority level within organizations. - **Life Cycle Business Growth** (2 segments): Reach companies based on their growth lifecycle stage. - **Married** (1 segments): Target business professionals by marital status. - **Number of Employees** (10 segments): Segment companies by total employee headcount ranges. - **Number of PCs** (4 segments): Target businesses by their computing infrastructure size. - **Occupation** (305 segments): Reach individuals by their specific occupation or trade. - **Professional Groups** (5 segments): Pre-defined professional interest and industry groups. - **Professionals** (6 segments): Target specific professional roles like HR and recruiting. - **Professionals by Industry-Driven Group** (1 segments): Industry-specific professional segments. - **Sales Volume** (9 segments): Target companies by their sales volume ranges. - **Seniority** (4 segments): Segment by management level and organizational seniority. - **Specialty** (2 segments): Niche business specialty targeting segments. - **Tech Usage** (105 segments): Target based on technology products and platforms in use. - **Years in Business** (5 segments): Reach companies based on how long they have been operating. ## Pages - [Homepage](https://a1ab2b.com/): Overview of the A1A B2B platform, featured categories, and key value propositions - [Segment Directory](https://a1ab2b.com/segments): Searchable, filterable directory of all 1,871 audience segments - [All Categories](https://a1ab2b.com/categories): Browse all 56 segment categories - [Ad Size](https://a1ab2b.com/categories/ad-size): 4 segments - Target audiences based on advertising size preferences and formats. - [Address Type](https://a1ab2b.com/categories/address-type): 7 segments - Reach people based on their business address classification. - [Age Range](https://a1ab2b.com/categories/age-range): 11 segments - Target business professionals within specific age demographics. - [Audience](https://a1ab2b.com/categories/audience): 9 segments - Pre-built audience segments for common B2B targeting needs. - [Behavioral Category](https://a1ab2b.com/categories/behavioral-category): 29 segments - Target based on observed business behavioral patterns. - [Behavioral Offer Category](https://a1ab2b.com/categories/behavioral-offer-category): 16 segments - Reach people who responded to specific offer types. - [Business Square Footage](https://a1ab2b.com/categories/business-square-footage): 4 segments - Target businesses by their physical office or facility size. - [Business Type](https://a1ab2b.com/categories/business-type): 12 segments - Segment by organizational structure and business classification. - [Certification](https://a1ab2b.com/categories/certification): 1 segments - Target professionals and companies with specific certifications. - [Companies by Annual Revenue](https://a1ab2b.com/categories/companies-by-annual-revenue): 12 segments - Reach companies segmented by their annual revenue brackets. - [Companies by Employee Size](https://a1ab2b.com/categories/companies-by-employee-size): 9 segments - Target organizations based on their workforce size. - [Company Attributes](https://a1ab2b.com/categories/company-attributes): 128 segments - Comprehensive company-level targeting including stability, size, and industry. - [Company Ownership](https://a1ab2b.com/categories/company-ownership): 2 segments - Target business professionals based on company ownership attributes. - [Company Revenue](https://a1ab2b.com/categories/company-revenue): 7 segments - Target business professionals based on company revenue attributes. - [Company Size](https://a1ab2b.com/categories/company-size): 4 segments - Target business professionals based on company size attributes. - [Corporate Type](https://a1ab2b.com/categories/corporate-type): 10 segments - Target business professionals based on corporate type attributes. - [Decision Maker](https://a1ab2b.com/categories/decision-maker): 7 segments - Target business professionals based on decision maker attributes. - [Decision Makers](https://a1ab2b.com/categories/decision-makers): 5 segments - Target business professionals based on decision makers attributes. - [Dwelling Type](https://a1ab2b.com/categories/dwelling-type): 8 segments - Target business professionals based on dwelling type attributes. - [Education Level](https://a1ab2b.com/categories/education-level): 5 segments - Target business professionals based on education level attributes. - [Employee Attributes](https://a1ab2b.com/categories/employee-attributes): 213 segments - Target individual employees by role, department, and work style. - [Estimated Assets Range](https://a1ab2b.com/categories/estimated-assets-range): 7 segments - Reach professionals based on estimated asset holdings. - [Estimated Cash Range](https://a1ab2b.com/categories/estimated-cash-range): 7 segments - Target by estimated cash holdings and liquidity. - [Estimated Income Personal](https://a1ab2b.com/categories/estimated-income-personal): 8 segments - Target business professionals based on estimated income personal attributes. - [Estimated Long Term Debt](https://a1ab2b.com/categories/estimated-long-term-debt): 7 segments - Target business professionals based on estimated long term debt attributes. - [Estimated Short Term Debt](https://a1ab2b.com/categories/estimated-short-term-debt): 7 segments - Target business professionals based on estimated short term debt attributes. - [Estimated Wealth Personal](https://a1ab2b.com/categories/estimated-wealth-personal): 9 segments - Target business professionals based on estimated wealth personal attributes. - [Ethnicity](https://a1ab2b.com/categories/ethnicity): 8 segments - Target business professionals based on ethnicity attributes. - [Executives by Department/Functional Area](https://a1ab2b.com/categories/executives-by-department-functional-area): 36 segments - Target business professionals based on executives by department/functional area attributes. - [Executives by Title/Job Function](https://a1ab2b.com/categories/executives-by-title-job-function): 18 segments - Target business professionals based on executives by title/job function attributes. - [Financial Worthiness](https://a1ab2b.com/categories/financial-worthiness): 5 segments - Target business professionals based on financial worthiness attributes. - [Functional Area](https://a1ab2b.com/categories/functional-area): 11 segments - Target business professionals based on functional area attributes. - [Home Owner](https://a1ab2b.com/categories/home-owner): 2 segments - Target business professionals based on home owner attributes. - [Home Square Footage](https://a1ab2b.com/categories/home-square-footage): 4 segments - Target business professionals based on home square footage attributes. - [Home Value Range](https://a1ab2b.com/categories/home-value-range): 13 segments - Target business professionals based on home value range attributes. - [In Market](https://a1ab2b.com/categories/in-market): 65 segments - Target business professionals based on in market attributes. - [Industry](https://a1ab2b.com/categories/industry): 326 segments - Target decision makers across a wide range of business industries. - [Install Data](https://a1ab2b.com/categories/install-data): 2 segments - Target business professionals based on install data attributes. - [IT Role](https://a1ab2b.com/categories/it-role): 182 segments - Target IT professionals by their specific functional role and seniority. - [Job Function](https://a1ab2b.com/categories/job-function): 40 segments - Reach professionals based on their business function or department. - [Job Title](https://a1ab2b.com/categories/job-title): 83 segments - Target specific job titles within organizations. - [Job Title Category](https://a1ab2b.com/categories/job-title-category): 64 segments - Broad job title groupings for wider professional targeting. - [Level](https://a1ab2b.com/categories/level): 5 segments - Target professionals by their seniority level within organizations. - [Life Cycle Business Growth](https://a1ab2b.com/categories/life-cycle-business-growth): 2 segments - Reach companies based on their growth lifecycle stage. - [Married](https://a1ab2b.com/categories/married): 1 segments - Target business professionals by marital status. - [Number of Employees](https://a1ab2b.com/categories/number-of-employees): 10 segments - Segment companies by total employee headcount ranges. - [Number of PCs](https://a1ab2b.com/categories/number-of-pcs): 4 segments - Target businesses by their computing infrastructure size. - [Occupation](https://a1ab2b.com/categories/occupation): 305 segments - Reach individuals by their specific occupation or trade. - [Professional Groups](https://a1ab2b.com/categories/professional-groups): 5 segments - Pre-defined professional interest and industry groups. - [Professionals](https://a1ab2b.com/categories/professionals): 6 segments - Target specific professional roles like HR and recruiting. - [Professionals by Industry-Driven Group](https://a1ab2b.com/categories/professionals-by-industry-driven-group): 1 segments - Industry-specific professional segments. - [Sales Volume](https://a1ab2b.com/categories/sales-volume): 9 segments - Target companies by their sales volume ranges. - [Seniority](https://a1ab2b.com/categories/seniority): 4 segments - Segment by management level and organizational seniority. - [Specialty](https://a1ab2b.com/categories/specialty): 2 segments - Niche business specialty targeting segments. - [Tech Usage](https://a1ab2b.com/categories/tech-usage): 105 segments - Target based on technology products and platforms in use. - [Years in Business](https://a1ab2b.com/categories/years-in-business): 5 segments - Reach companies based on how long they have been operating. ## Full Taxonomy For the complete segment-level data including IDs, names, descriptions, and CPMs, see: [llms-full.txt](https://a1ab2b.com/llms-full.txt)