Segment Details
- Full Segment Name
- A1A B2B > Company Attributes > Decision Drivers & Behavior Motivations > Purchase Decision Drivers > Price Oriented
- Segment ID
500102228- Category
- Company Attributes
- Subcategory
- Decision Drivers & Behavior Motivations > Purchase Decision Drivers
- CPM
- $1.67
- Brand / Provider
- A1A B2B
Description
People who work at companies that are price oriented when making purchase decisions. Keywords: business data, b2b, organizations companies, businesses, price sensitive, motivations, purchase drivers.
This segment is part of the Company Attributes category in the A1A B2B audience targeting taxonomy. It can be activated for programmatic advertising campaigns to reach business professionals matching this targeting criteria.