B2B Audience Targeting for Programmatic Advertisers
Reach the right business professionals with over 1,800 audience segments across 42 categories. Target by industry, job title, company size, seniority, tech usage, and more.
Why A1A B2B Audience Targeting
A1A B2B has the freshest segments and are frequently refreshed in all the platforms. Activate directly today.
Precise Targeting
Over 1,800 granular segments covering every business demographic.
Data-Driven
Segments built on verified business data and behavioral signals.
Brand Safe
All data responsibly sourced and compliant with privacy standards.
Instant Activation
Ready-to-use segments available for immediate campaign deployment.
Popular Categories
Explore our most-used targeting categories
Industry
Target decision makers across a wide range of business industries.
Job Title
Target specific job titles within organizations.
Company Attributes
Comprehensive company-level targeting including stability, size, and industry.
Tech Usage
Target based on technology products and platforms in use.
Employee Attributes
Target individual employees by role, department, and work style.
Occupation
Reach individuals by their specific occupation or trade.
IT Role
Target IT professionals by their specific functional role and seniority.
Business Type
Segment by organizational structure and business classification.
Behavioral Category
Target based on observed business behavioral patterns.
Companies by Annual Revenue
Reach companies segmented by their annual revenue brackets.
Seniority
Segment by management level and organizational seniority.
Job Function
Reach professionals based on their business function or department.
Frequently Asked Questions
Learn more about A1A B2B audience targeting and how it can power your campaigns.
- What is A1A B2B audience targeting?
- A1A B2B is a precision audience targeting platform that provides over 1,800 B2B segments across 42 categories. It enables advertisers to reach specific business professionals through programmatic advertising based on attributes like industry, job title, company size, technology usage, and more.
- How many audience segments does A1A B2B offer?
- A1A B2B offers 1,871 audience segments organized into 56 categories, covering every dimension of the B2B landscape from industry verticals and job titles to technology usage and company firmographics.
- What is the CPM pricing for A1A B2B segments?
- A1A B2B segments are priced on a CPM (cost per thousand impressions) basis. The standard CPM across the taxonomy is $1.67, making it cost-effective for B2B advertisers to reach their target audiences at scale.
- What categories of B2B segments are available?
- A1A B2B provides 56 segment categories including Industry, Job Title, Company Attributes, Tech Usage, Seniority, IT Role, Company Revenue, Employee Size, Job Function, Occupation, and many more specialized targeting dimensions.
- How can I use A1A B2B segments in my advertising campaigns?
- A1A B2B segments are ready for immediate activation in programmatic advertising campaigns. Browse the segment directory, find segments matching your target audience, and activate them through supported DSPs and ad platforms for precise B2B targeting.
Looking to target by Company Name? Account Based Marketing?
Check out AccountsGraph by SkydeoStart Targeting the Right Audience Today
Search our complete taxonomy of 1,871 segments to find the perfect audience for your B2B campaigns.