A1A B2B - Reach Your Audience

Technology Adopters

People who are business executives within their organization and who are the first to try new technology and motivated to use electronics for communication, transactions, etc. Keywords: business, business data, employees, contacts, professionals, b2b, jobs, work, professions, careers.

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Segment Details

Full Segment Name
A1A B2B > Employee Attributes > Business Executives > Decision Drivers & Behavior Motivations > Technology Adopters
Segment ID
500106628
Subcategory
Business Executives > Decision Drivers & Behavior Motivations
CPM
$1.67
Brand / Provider
A1A B2B

Description

People who are business executives within their organization and who are the first to try new technology and motivated to use electronics for communication, transactions, etc. Keywords: business, business data, employees, contacts, professionals, b2b, jobs, work, professions, careers.

This segment is part of the Employee Attributes category in the A1A B2B audience targeting taxonomy. It can be activated for programmatic advertising campaigns to reach business professionals matching this targeting criteria.