Segment Details
- Full Segment Name
- A1A B2B > In Market > Financial Services - Merchant Accounts
- Segment ID
500700011- Category
- In Market
- CPM
- $1.67
- Brand / Provider
- A1A B2B
Description
Companies in-market to outsource payments via credit, debit of other forms of value exchange. They may use credit card terminals, automated response units, and payment gateways. They may also be looking for a company to provide the financial services of a payment processor, independent sales organization, or member service provider.
This segment is part of the In Market category in the A1A B2B audience targeting taxonomy. It can be activated for programmatic advertising campaigns to reach business professionals matching this targeting criteria.
